EmeraldBlaze
Igniting brands with passion
Offering customised marketing solutions designed to ignite and sustain your business growth, no job is too big or too small. My mission is to understand your unique needs, challenges, and aspirations, and to build a targeted, results-driven strategy that drives success.
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Starting with a free consultation, I delve into your business landscape, your goals, and your current marketing approach. Or if all this is new to your business, we’ll start with a blank canvas.
I founded EmeraldBlaze because I believe my strength lies in a personalised, collaborative approach to identify the opportunities that will boost your marketing efforts.
Working with me means more than simply hiring a consultant - it’s gaining a dedicated ally, committed to working with you to help your business shine in a competitive market.
Services
I develop a personalised scope of work that aligns with your objectives, whether it’s optimising your marketing strategy, building impactful campaigns, refining your brand, or guiding your team with expert leadership.
Consulting
Tailored strategies
From assessing your current strategy to crafting a new, results-driven approach, I design the optimum marketing plan to drive your success. I’ll work with you to understand your target audiences, their needs, and preferences, crafting messaging that resonates to capture attention and inspire action.
Branding
Brand identity development
I specialise in brand identity development, creating cohesive brand strategies that resonate with your target audience. By aligning brand messaging and visuals, I help businesses establish a strong and memorable brand presence. Whether you need a fresh look or a full rebrand, I guide the process, from auditing and strategising to managing creative agency partnerships.
Campaigns
Marketing campaigns and content
Anything from ad-hoc tactical marketing activity to planning and delivering end-to-end multi-channel campaigns, including content creation, social media, outdoor advertising, press ads, direct mail, email, radio, TV, and sales collateral. I identify the most effective marketing channels for your business, ensuring you reach your audience where it matters most.
Leadership
Leading and managing the team
I provide expert leadership to support your marketing team’s growth. Whether filling in for a short-term need or providing ongoing mentorship, I help team members gain confidence and build essential marketing skills, fostering an environment where potential is realised and empowered.
Events
End-to-end events management
From planning through to execution, every detail of your event is expertly handled, and I’ll be there on the day to ensure everything runs smoothly. As an experienced presenter, I can also step in as a host or emcee if needed, making sure your event is engaging and seamless from start to finish.
About me
I’m Sinead Gilbert, a CIM-qualified marketer and seasoned leader with creative flair and proven ability to drive business growth. My expertise spans B2C and B2B marketing, encompassing brand development, campaign delivery, PR, stakeholder engagement, and events management.​ I have 20 years of marketing experience, building brands, leading teams, and driving impactful campaigns for corporate, regional and start-up businesses.​
I’m passionate about building high-performing teams and lead with a style that empowers others to reach their full potential. My mantra, "work hard, play hard," reflects my belief in striving for excellence while having fun along the way. I bring energy, enthusiasm, and extensive experience to every challenge, inspiring teams to achieve their best.​​​